Over 150 years, Reuters has established one of the most trusted brands in the world – whether in local financial markets or globally, as a news agency, they create value for their customers by harnessing the power of fact. At the start of 2001, Reuters was already well into a period of planned and profound change, this was reinforced by our proposal to have bold, statement-led covers and section dividers through all of it’s stakeholder literature – for the previous 8 years a Reuters

news image had always appeared on the cover of the annual report. Part of our brief was to acknowledge the events of September 11 which overshadowed 2001, where six members of the Group died in the World Trade Centre. This tribute took the form of a smaller, bound-in book, printed onto newsprint with full page pictures taken by Reuters photographers documenting the events as they unfolded that day.